HHRR August 17, 2022

Industry Leader Howard Hanna | Rand Realty to Acquire Allure Realty in Jersey City, NJ

Nanuet, NY- Howard Hanna | Rand Realty is pleased to announce the acquisition of Allure Realty located at 930 Newark Ave 326, Jersey City New Jersey.

“The acquisition of Allure Realty and having a new office in Journal Square is a terrific opportunity for our company. As we continue our expansion across New Jersey, New York, and Connecticut, we continue to provide the highest quality service for our customers. We have a great relationship with Jason Garcia and his team and we are thrilled to be working together,” said Matt Rand, Chief Executive Officer of Howard Hanna | Rand Realty. 

The Jersey City office adds 20 experienced agents, which will now operate under the Howard Hanna | Rand Realty brand and leadership of Jason Garcia.

Garcia is the founder of Allure Realty and has over 15 years of experience in the real estate business. Allure Realty is made up of agents who are united by mutual values to care and support each other’s growth and success. 

I knew quickly that Howard Hanna | Rand Realty was the company that is a perfect fit for our mission: to provide world-class real estate service with a Mom and Pop Shop client experience.  Our agents will now be provided with top notch technology, a larger network, and more training opportunities. I’m excited about working with the Rand and Hanna families to learn what it takes to build such a strong and deeply rooted company,” said Jason Garcia.

Harveer Singh, current branch manager of the existing Howard Hanna | Rand Realty Jersey City office will also be providing support to the new location. Harveer is an accomplished manager who effectively communicates and helps his agents to reach their full potential. 

“I am thrilled to welcome Jason and his team to Howard Hanna | Rand Realty.  I know that Jason will be a successful manager who will create a powerhouse office. I am looking forward to working with Jason and providing assistance and support whenever needed. Howard Hanna | Rand Realty continues to develop its presence in Jersey City and I can’t wait to see all the great things this office will accomplish,” said Harveer.

Justin Wrobel, General Manager of Howard Hanna | Rand Realty New Jersey concluded, “Our growth in the N.J. market is always an exciting accomplishment within the Howard Hanna | Rand Realty company. It is great to see our network continuing to thrive in Jersey City.”


About Howard Hanna | Rand Realty: Howard Hanna Rand Realty has more than 1,100 residential real estate sales associates serving New York, New Jersey, and Connecticut suburbs of New York City. Its 34 offices serve Bergen County, Passaic County, Hudson County, Morris County, Essex County, and Union County in New Jersey, Westchester County, Rockland County, Orange County, Sullivan County, Dutchess County, Ulster County, and the Bronx in New York, and Fairfield County in Connecticut. Rand also owns and operates Rand Commercial, a commercial real estate brokerage, and Hudson United Home Services, which provides residential mortgage lending, title services, and personal and commercial insurance. For more information, visit https://randrealty.com.

About Howard Hanna Real Estate Services: Howard Hanna Real Estate Services is the largest privately held real estate broker in the United States. The full-service real estate company has nearly 500 real estate, mortgage, insurance, title, and escrow service offices across 13 states, including Allen Tate Realtors® in the Carolinas and F.C. Tucker Company in Indiana, with more than 14,000 sales associates and staff, including many of the industry’s top-producing real estate agents. For more information, visit www.HowardHanna.com.