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Establishing a price is one of the most important aspects of the home-selling process. You want to receive as much money as you can for your property, but if you price it too high, you run the risk of driving buyers away. When setting a price, it would be wise to seek advice from a real estate agent, someone who knows the market and can gauge what would be an appropriate price. Although you’ll be using a professional, you’ll probably feel like having some input regarding the price, so here are some tips on how to successfully price your house.
“Setting the right price is like a perfect balancing act between the seller and the prospective buyers,” said Elizabeth Whiston, real estate salesperson for Better Homes and Gardens Rand Realty’s office in New Windsor, NY. “Hopefully, the price is acceptable. But, if the seller would like to start at a higher point and it is not totally unreasonable, I would list their property at the higher price. I would have an open house the first weekend after taking the listing with the understanding that if no one shows up for the open house and no one has called about the property, the price should be adjusted.”
Before you settle on a price, it’s important to study the housing market, which will tell you what you need to know about current real estate trends. A working knowledge of the market is one of the best tools you can use when determining an acceptable price. Of course, your agent will have a lot of information to offer regarding the market, due to their considerable experience in the real estate industry. Because of the kaleidoscopic nature of the housing market, it’s recommended you seek the help of an agent to assist you with pricing because they will always be on top of the present changes within the industry.
In terms of agents, it would be more beneficial to use one who’s local. That way, you will be working with someone who is familiar with your neighborhood and those around it, and they will be able to compare the prices from other properties on sale and gauge what some buyers are currently paying. A local agent will have an extensive knowledge of what houses typically sell for in a given area, so they will be able to provide you with a price range that may be attractive to local buyers.
It will also help to be patient. After all, it’s a virtue. Don’t rush your house to the market with the highest price you think the property is worth. If you use a high price first, buyers will feel apprehensive about considering your house. This will cause your property to stay on the market longer. The trick is to wait until you and your agent have figured out an appropriate price for your house, and then place it on the market. There’s always room for your agent to negotiate if a potential buyer thinks the asking price is still a little high, but at least it will look better if you establish a realistic price right at the beginning, instead of trying your luck first with a price that won’t be appealing to buyers.
Setting a price for your house isn’t just important, but it can also be fairly tricky. You may be split between pricing the house for however much you think it’s worth and how much it’s actually worth. The price you set for your house is going to either make or break the success of the sale, so by using your and your agent’s combined knowledge of the real estate market, you can figure out the best possible price for your house. Like a fish to a worm, once you hook the potential buyers with an attractive price, you’ll start reeling them in!
To learn more about Better Homes and Gardens Rand Realty, visit their website and Facebook page, and make sure to “Like” their page. You can also follow them on Twitter.
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