Press Room February 27, 2019

Rand Realty Welcomes Top  Performing Agent, Annette Cicinelli

White Plains, NY—Better Homes and Gardens Rand Realty announced that Annette Cicinelli, who has sold over $20M in homes, has joined the Yorktown and White Plains offices.

Annette, who has risen to the top of the industry as a seasoned agent at Coldwell Banker and then Houlihan Lawrence, began her career in real estate in 1999. Known as “The Real Estate Girl,” she has been a successful REALTOR®  for 20 years, serving the entirety of Westchester County, and holds a dual license in New York and Connecticut. She is an extremely active member of the Yorktown community where she participates in many town-sponsored events and is considered to be a knowledgeable, committed and sociable realtor with a powerhouse of expertise and power in the real estate industry.

Annette attributes her success to her “love for real estate, as well as always putting the client first and always being honest.”

“Communication is imperative in the real estate industry and knowing what and what not to tell buyers and sellers is key. If a buyer or seller asks you a question and you don’t know the answer, don’t make one up – just find it out!”

As an active community member, Annette loves when she can make a client’s dream come true and then see the family in town. “When I see a buyer at the supermarket or a school event and they tell me how much their family loves their new home, it makes my day,” she said.

Says Don Dwyer, Yorktown Office Manager, Better Homes and Gardens Rand Realty:

“We are thrilled to have Annette join our growing office. She brings local market knowledge and insight, home marketing skills and negotiation power that will prove to be advantageous to both our company and clients.”

Press Room December 17, 2018

The Best Kept Secret of Success Revealed by Joe Rand and BHG Rand Realty’s Top-Producing Agents

Joe Rand has revealed one of BHG Rand Realty’s top secrets of success!

It’s the Rand Masters Roundtable event, which has become a highly-valued “tool” for top talent; one that often translates into increased business and sales. What first started as a simple networking event for top-producing agents, is now one of our best strategies to drive business and stay competitive

This year’s event was held on November 7th at the Rockland Country Club with approximately 150 agents from Westchester, Rockland, Putnam and Dutchess counties in NY; and Bergen, Passaic, Hudson and Morris counties in New Jersey. The topics and titles selected for the discussion were specifically developed to spark creative thinking that can ultimately lead to a dynamic discussion, including: Bringing the Wow, The Referral Machine, The Discounter Dilemma, Best Idea Ever, Setting the Stage, Social Animals, and more.

According to Joe Rand: “Bringing together the most talented, experienced, strategic minds in the industry to share what they know, their insights, perspectives and ideas – has become one of our most successful strategies for growing our business and increasing sales.”

Here’s how the event works… In a roundtable setting, agents are encouraged to share their ideas, experiences and knowledge; provide tips and details about what has worked for them and what hasn’t, along with their best secrets for closing a deal. The overall goal is to build a culture of knowledge sharing among our agents.

“The Rand Masters Roundtables is a wonderful opportunity for all of Rand’s top agents to get together and discuss important topics in our industry within a roundtable format. I always look forward to it,” said Linda DeFilippo, who has been an award-winning Real Estate Broker Associate at BHG Rand Realty since 2000. A Rockland County resident for over 40 years, she specializes in all of Rockland County.

In addition to roundtable discussions — informal conversation and social networking also make up the core of this event

“This event is a great opportunity to network and share ideas with people of the same caliber, those of us who have been in the industry for a long time. Since we’re all doing the same volume of business, we’re encountering similar challenges and issues. It’s great to be in a room with people who do what you do every day, said Terry May, Real Estate Broker Associate, who has been an award-winning broker at Better Homes & Gardens for over 34 years. Licensed in both NY and NJ; Terry specializes in the Tri-State area.

To learn more about Better Homes and Gardens Real Estate Rand Realty, visit their website and Facebook page, and make sure to “Like” their page. You can also follow them on TwitterPinterest, and Instagram.