The Rand NewsReal

Joe Rand, our Editor-in-Chief and lead contributor is the Chief Creative Officer at Better Homes and Gardens Rand Realty.

He is the founder of the “Client-Oriented Real Estate” (“CORE”) school of real estate education, based on the idea that real estate agents should build their business by learning how to be great at the job of helping clients buy and sell homes.

He has been a featured speaker and moderator at Real Estate Connect, the RIS Media CEO Conference, the Women’s Council of REALTORS Annual Conference, and many other industry events.

He is a regular contributor to Inman Media, writing about industry issues mostly relating to agent education and client service.

He is a graduate of Georgetown University, Georgetown Law Center, Stanford Law School, and a former law professor at Brooklyn Law School and Fordham Law School.

He lives in Nyack, New York with his wife and two children.

Property Spotlight: Historic Colonial Hits the Market in White Plains Fully Renovated 1700s Westchester County Home Offered for Sale at $1,435,000

White Plains, NY —- Better Homes and Gardens Rand Realty has announced the listing of a historic 1710 colonial set on a beautiful 1.2-acre property for $1,435,000. The 3,471 square foot home offers classical elegance and historic charm throughout its 4 bedrooms and 3½ baths and is filled with 1700s historic touches including original architectural […]
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Better Homes and Gardens Rand Realty Welcomes Top  Performing Agent, Annette Cicinelli

White Plains, NY—Better Homes and Gardens Rand Realty announced that Annette Cicinelli, who has sold over $20M in homes, has joined the Yorktown and White Plains offices. Annette, who has risen to the top of the industry as a seasoned agent at Coldwell Banker and then Houlihan Lawrence, began her career in real estate in […]
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Better Homes and Gardens Rand Realty Property Spotlight: Spectacular Home by Award Winning Architect Hits the Market in Scarsdale for $2,899,000

Scarsdale, NY– Better Homes and Gardens Rand Realty has announced the listing of a gorgeous, move-in ready five bedroom, six+ bathroom contemporary colonial, designed by award-winning architect Eran Chen featuring a loft-like flow and situated at the end of a cul-de-sac. With over 6,000 square feet of bright, sun-filled living space, the house features floor-to-ceiling […]
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Better Homes and Gardens Rand Realty Announces the Promotion of Deborah Clark, Manager of the New Windsor Office

New Windsor, NY—Better Homes and Gardens Rand Realty announced the promotion of real estate veteran Deborah Clark to become the new manager of Rand Realty’s New Windsor office. Deborah has served as manager of the Pine Bush office for two-and-a-half years and will continue to act as manager there as well.  She will take over […]
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Congrats to Better Homes and Gardens Rand Realty Agents Named to HGAR’s 2019 Leadership Team!

Congratulations to the new Hudson Gateway Association of Realtors (HGAR) Leadership team for 2019 – which now includes nine of BHG Rand Realty agents and managers!  In particular, super kudos to Renee Zurlo, Rand Realty General Manager Greater Hudson Valley Region, who was named HGAR President for the fourth consecutive year. Renee also earned the […]
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Renee Zurlo Takes on New Role as General Manager, Greater Hudson Valley Region for Better Homes and Gardens Rand Realty

Nanuet, NY—Better Homes and Gardens Rand Realty’s Renee Zurlo has been named General Manager of the Greater Hudson Valley region, covering Rockland, Orange, Sullivan, and Ulster Counties. Renee will be overseeing 11 offices in her new role. Previously, Renee served as the Orange County Regional Manager at Better Homes and Gardens Rand Realty. She has […]
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Fourth Quarter 2018: Real Estate Market Report – Hudson County, NJ

The Hudson housing market surged yet again in the fourth quarter, with prices rising across the board. Overall sales for the county were down almost 11% from last year’s fourth quarter, with both multi‑family and condo sales falling sharply due to the lack of inventory available on the market. Indeed, for the 2018 year, sales […]
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Fourth Quarter 2018: Real Estate Market Report – Sussex County, NJ

Pricing in the Sussex market surged yet again in the fourth quarter, even while falling inventory held sales down. Transactions were down sharply, falling almost 12% for the quarter, but finishing the year up almost 2%. But the drop in sales clearly did not indicate a lack of demand, with prices spiking across the board: […]
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Fourth Quarter 2018: Real Estate Market Report – Essex County, NJ

Sales in the Essex housing market went up again in the fourth quarter, but this increase in buyer demand had a middling effect on pricing. Sales rose almost 4% for the quarter, and finished the year up over 2%. But pricing was mixed: for the quarter, the average price was down over 4%, even while […]
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Fourth Quarter 2018: Real Estate Market Report – Lower Hudson Valley, NY

Sales in Westchester and the Hudson Valley housing markets were down throughout the region, even while high buyer demand, coupled with low levels of inventory, drove meaningful price appreciation in most of the regional markets. Sales were down throughout the region. Regional transactions fell across the board in the fourth quarter, dropping almost 7% for single‑family homes and 5% for condos. We saw the same story for the full 2018 year, with sales down over 4% for single‑family homes and […]

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Top Westchester Realtor Named Opcity Agent of the Month

Better Homes and Gardens Rand Realty’s Tracey May, of the White Plains office located at 222 Bloomingdale Road, was named “Opcity Agent of the Month” for December. Tracy has been in the real estate industry for close to two decades and is known as a seasoned real estate professional throughout Westchester and New York City. Opcity is a real estate referral company aiming to turn online inquiries into transactions. The company features an “Agent of the Month” awards program that […]

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Real Estate Veteran Lydia Hendricks Named Career Development Manager at Better Homes and Gardens Rand Realty New City

Better Homes and Gardens Rand Realty announced that Lydia Hendricks, a seasoned real estate manager, has joined its New City office as the Career Development Manager. Lydia, a licensed Real Estate Associate Broker for 17 years, “happily made the move to Better Homes and Gardens Rand Realty” last month. “My decision to move to Better Homes and Gardens Rand Realty is one of the greatest career moves I have ever made. I look forward to assisting the agents in the […]

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Better Homes and Gardens Rand Realty Announces Growth in Central Valley Office – Julie Piazza Joins Leadership Team

Better Homes and Gardens Rand Realty has announced the promotion of Julie Piazza to Branch Manager of the Central Valley Better Homes and Gardens Rand Realty office — the company’s top producing office in Orange County. Prior to her new position, Julie was the Business Development Manager for all five of the Better Homes and Gardens Rand Realty offices in Orange County, where she was responsible for recruiting, training and coaching agents. She began her career in real estate in […]

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The Best Kept Secret of Success Revealed by Joe Rand and BHG Rand Realty’s Top-Producing Agents

Joe Rand has revealed one of BHG Rand Realty’s top secrets of success! It’s the Rand Masters Roundtable event, which has become a highly-valued “tool” for top talent; one that often translates into increased business and sales. What first started as a simple networking event for top-producing agents, is now one of our best strategies to drive business and stay competitive This year’s event was held on November 7th at the Rockland Country Club with approximately 150 agents from Westchester, […]

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Congratulations! Renee Zurlo: Realtor of The Year and Richard Herska: “Up and Coming” Award

Congratulations to Renee Zurlo, Orange County Regional Manager, named “Realtor of the Year” by the Hudson Gateway Association of Realtors (HGAR) – and to Richard Herska, Real Estate Salesperson, Nyack office, who received HGAR’s “Up and Coming Award,” selected out of a pool of 15,000 other local realtors. Renee and Rich were honored in front of a crowd of 1,500 members and affiliates who were in attendance for the 102nd Annual Meeting and Member’s Day of The Hudson Gateway Association […]

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Better Homes and Gardens Rand Realty Welcomes Sharon Burke to its Pearl River, NY and Closter, NJ Offices

Better Homes and Gardens Rand Realty announced that Sharon Burke, a top producer in Rockland County, NY and Northern NJ, has joined its Pearl River and Closter, NJ offices. Sharon, who has risen to achieve great successes in the last three years since transitioning from her work as a Senior Analyst of Performance Assurance & Compliance at Verizon Wireless, is known for helping both buyers and sellers reach their goals. In her previous position at Verizon Wireless, she identified and addressed […]

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Better Homes and Gardens Rand Realty – Hoboken Celebrates a Successful First Year

Congratulations to the Better Homes and Gardens Rand Realty Hoboken team, who just celebrated their First Anniversary. “The Hoboken office has been a great addition to the Better Homes and Gardens Rand Realty family, with many great achievements and record growth over this past year,” said Hoboken Branch Manager Mary Knapp. “Our office holds true to the core values of Better Homes and Gardens Rand Realty: to provide the best service and create lasting relationships with our customers, our community […]

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NYC Agent Turns One Opcity Introduction into Three Closed Transactions!

Being a real estate agent in New York is tough. There’s a lot of competition, and everyone is doing their own thing. However, for Tracey May, that’s all she knows. Originally from Massachusetts, Tracey had always loved NYC, so that’s where she decided to get her real estate license. She moved to the city as soon as she finished school and currently works with Better Homes and Gardens Real Estate Rand Realty. Tracey has learned a thing or two about the real estate […]

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Better Homes and Gardens Rand Realty-Morristown Celebrates Successful First Year, Expanding from 5 to 35 Agents!

Congratulations to Morristown Branch Manager Keith Kirkwood and all the talented agents in our new Morristown office on their 1st Birthday! The Morristown office just celebrated its First Anniversary with a big office party for agents, management, owners, affiliates, friends and family. The Morristown office started out as a team of five and now, just one year later, has a team of 35 (with more eagerly waiting to join)! 2018 has been a huge year of growth for the office […]

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